12 things to do today · 4 follow-ups due · $204.00 shipped to 2 creators whose post is overdue · 1 ad running past the usage-rights end date
- Creators in the list20
- Follow-ups due today4
- Replies waiting for your answer2
- Posts overdue2
- Shipped, no post yet (overdue)$204.00
- Ads past usage-rights end1
- Reply rate60%
- Replies that came after a follow-up6 of 12
Reply rate by channel: Email 1 of 3 (33.3%) · Instagram 5 of 9 (55.6%) · TikTok 5 of 7 (71.4%) · YouTube 1 of 1 (100%)
| Creator | Channel | Stage | Do | Date | At stake | Why |
|---|---|---|---|---|---|---|
| @sample_zoe | TikTok | posted | Pause ad / renew | Nov 8, 2026 | $227.00 | usage rights ended Nov 8, 2026, the ad still runs: pause it or renew today |
| @sample_cal | shipped | Post overdue | Nov 2, 2026 | $177.00 | post 9 days overdue: $27.00 product + $150.00 fee delivered nothing yet | |
| @sample_bea | TikTok | shipped | Post overdue | Nov 5, 2026 | $27.00 | post 6 days overdue: $27.00 product delivered nothing yet |
| @sample_mara | contacted | Follow up today | Nov 6, 2026 | - | no reply 9 days after your first message: send follow-up #1 today | |
| @sample_ines | TikTok | contacted | Follow up today | Nov 8, 2026 | - | no reply 7 days after your first message: send follow-up #1 today |
| @sample_tomas | contacted | Follow up today | Nov 10, 2026 | - | no reply 5 days after your follow-up #1: send follow-up #2 today | |
| @sample_jonah | TikTok | contacted | Follow up today | Nov 11, 2026 | - | no reply 4 days after your follow-up #1: send follow-up #2 today |
| @sample_ruby | replied | Answer | Nov 9, 2026 | - | they replied 2 days ago: answer with your offer | |
| @sample_dev | TikTok | replied | Answer | Nov 10, 2026 | - | they replied yesterday: answer with your offer |
| @sample_max | posted | Renew rights | Nov 20, 2026 | $177.00 | usage rights end in 9 days (Nov 20, 2026): renew or plan to pause | |
| @sample_luis | shipped | Post due soon | Nov 13, 2026 | $127.00 | post due in 2 days: send a friendly reminder | |
| @sample_noor | agreed | Ship product | Nov 25, 2026 | $24.00 | terms agreed: ship the product (post due Nov 25, 2026) | |
| @sample_kofi | contacted | Wait | Nov 12, 2026 | - | follow-up #1 due Nov 12, 2026 | |
| @sample_priya | contacted | Wait | Nov 13, 2026 | - | follow-up #1 due Nov 13, 2026 | |
| @sample_ana | YouTube | shipped | Waiting for post | Nov 28, 2026 | $277.00 | post due Nov 28, 2026 |
| @sample_sky | TikTok | posted | OK | Jan 31, 2027 | $147.00 | ad covered until Jan 31, 2027 |
| @sample_ida | posted | Done | - | $27.00 | posted (instagram post 2) | |
| @sample_eli | contacted | Close | Nov 3, 2026 | - | no reply after 2 follow-ups: close and stop messaging | |
| @sample_lea | contacted | Close | Nov 9, 2026 | - | no reply after 2 follow-ups: close and stop messaging | |
| @sample_omar | TikTok | declined | Declined | - | - | declined |
Counted on Nov 11, 2026: follow up after 4 days without a reply, at most 2 follow-ups, then close · usage-rights warning 14 days ahead · "At stake" = product value + fee for that creator.
1 · Your creators
Paste from your sheet (tab, comma or semicolon) with a header row, or one creator per line in this order:Handle; Channel; Contacted; Follow-ups sent; Last sent; Replied; Stage; Product $; Fee $; Post due; Posted; Rights end; Ad running
Stage = contacted, replied, agreed, shipped, posted or declined. Dates as 2026-11-11 or 11/11/2026. Leave a cell empty when it does not apply.
2 · Pro: run the outreach every day
Free answers this whole list on screen, as many creators as you paste. Pro keeps it and does the daily work with you:
- Saved campaigns: open yesterday's list, paste today's changes, and only new or changed creators are merged in. Several campaigns in one browser.
- Mark sent in one click: the follow-up count and date move on, so tomorrow's list is right.
- 7 message templates filled with the creator's name, your brand, product, fee, post date and rights date: first message, follow-up #1, follow-up #2, offer after a reply, post reminder, overdue check-in, usage-rights renewal. Copy and paste into the DM or email.
- Calendar reminders (.ics) for every next follow-up, every post due date and 7 days before each usage-rights end date.
- CSV export of today's list, print, and a JSON backup you can restore on another computer.
Pro: $99 a year or $12 a month. One flat price: no limit on creators, campaigns or messages.
The 6 rules behind today's list
- Follow up: no reply after your follow-up window (4 days by default) since your last message → follow up today.
- Close: no reply after your last allowed follow-up (2 by default) → close and stop messaging that creator.
- Answer: a creator replied and you have not sent the offer yet → answer; red after 2 days.
- Ship: terms agreed and the product is not shipped → ship it and agree a post date.
- Late post: shipped, no post, and the agreed date has passed → product value + fee for that creator is counted as "shipped, no post yet"; reminder when the date is 3 days away or less.
- Usage rights: a post runs as an ad (Spark Ads, partnership or whitelisted ad) → warning before the rights end date (14 days by default) and red after it. Running a creator's content past the rights you agreed is a contract problem: pause it or renew.
You set every window above. The desk does not search for creators, send messages for you or read Instagram or TikTok: it organises your own list and counts dates and money. Not legal advice.
What the platforms do and what this does
| Platform (list price, read Nov 11, 2026) | Price | Outreach limit on that plan |
|---|---|---|
| Modash Essentials | $199 a month billed yearly ($2,388) | 150 unlocked creator emails a month, email only |
| Impulze Solo | $29 a month | 100 contact unlocks; campaign management not included |
| Influencer Hero Standard (per ecommercefastlane.com, Jun 10, 2026) | $649 a month | - |
| This outreach CRM, Pro | $99 a year or $12 a month | no limit on creators or messages; any channel; you send the messages yourself |
Sources: modash.io/pricing and impulze.ai/pricing, read Nov 11, 2026; ecommercefastlane.com "8 Best Influencer CRMs For Shopify Brands In 2026". If you need creator search or automatic email sequences, those platforms do it and this desk does not.




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